Today’s episode of Fratello Talks is all about accessories. And no, we’re not talking about wallets, scarves, and pinkie rings, don’t worry. Listen as your host, Fratello managing editor Nacho, editor Daan, and shop manager Laurits discuss the watch accessories we can’t live without. Despite the somewhat hyperbolic title, these are all accessories that we […]

Visit Fratello Talks: Watch Accessories We Can’t Live Without to read the full article.

I’ll just come clean straight from the get-go: my watch-collecting journey was heavily affected by Instagram’s influencing power. I most definitely bought a few watches because they looked so pleasing in pictures on the social media platform. I’ll also quickly add that I’ve already sold most of those watches because they didn’t fulfill the high […]

Visit Beware Of Instagram’s Influencing Power — How Watch Lovers Get Lured In to read the full article.

As watch lovers, we spend our lives slowly building our unique visions of the perfect watch collection. If you are like me, the perfect collection is a dynamic concept. My idea of it develops as I do. To this end, I have sold the lot and started over several times now. And even when I […]

Visit Building The Perfect Watch Collection With €25,000 — Thomas’s Picks From Breguet, Cartier, And Rolex to read the full article.

You’ve seen our picks at under €1,000, €3,000, and even €5,000. Before we climb up to the next (and final) rung of the price ladder and show you our favorite sub-€10K watches, we decided to take on a slightly different challenge. We daydream and philosophize all the time at Fratello HQ. Whether it’s about our […]

Visit Building The Perfect Watch Collection With €25,000 — Nacho’s Picks From Rolex, Omega, Tudor, And More to read the full article.

What better way to celebrate your 20th anniversary or birthday than by buying yourself a new watch? In the case of Chrono24 turning 20, the company decided to mark the occasion by launching the first luxury watch market index founded on real transaction data. Today, Chrono24 launches ChronoPulse. With two decades of historical analysis under […]

Visit Chrono24 Launches ChronoPulse: The First Luxury Watch Market Index Founded On Real Transaction Data to read the full article.

This must sound familiar: you’ve decided to splurge on a new watch, and the salesperson is putting it inside its enormous, fancy-looking box. It makes the watch look like it’s worth even more than it already is, and it kind of feels nice to carry the weighty thing out of the shop. But then you […]

Visit Watch Packaging: Does It Matter? Talking About Boxes — The Good, The Bad, And The Future to read the full article.

Allow me to start with a bit of advice. If I were to spend €5K on my first-ever luxury watch, I would want a familiar name on the dial. For your first big horological purchase, you’ll want a confidence-inspiring name. Once you have familiarized yourself with the world of watches and become more experienced, knowledgeable, […]

Visit Fratello Favorites: The Best Watches Under €5,000 — Lex’s Picks From Longines, Grand Seiko, And Cartier to read the full article.

I have no stats on this, but I’d bet that round and roundish watches beat square and rectangular watches in sales by a ratio of 9:1. And I’m just as guilty as the next man of not buying one yet, even if it’s only due to laziness on my part. But I’ve had a change […]

Visit It’s Hip To Be Square — Six Examples Of Angular Cool From Cartier, TAG Heuer, Nomos, And More to read the full article.

Yes! It is my turn to find my idea of the best watches under €5,000. It is actually a more challenging segment than you might expect, especially if you want to exclude the sub-€3,000 price bracket that we previously covered. Brand after brand seems to be vacating this segment in a quest for ever-higher price […]

Visit Fratello Favorites: The Best Watches Under €5,000 — Thomas’s Picks From Grand Seiko, Tudor, And Cartier to read the full article.

The pilot’s watch is one of the most popular genres of watches around, perhaps second only to dive watches. Since most owners of dive watches don’t dive, and divers don’t necessarily use them anymore, they are often referred to as “desk divers.” How about pilot’s watches? Do they still have a role to play, or […]

Visit Are Pilot’s Watches Still Used As…Well…Pilot’s Watches? to read the full article.